Job Description
PubPlus is a revenue attribution solution that helps publishers maximize content distribution spend, ad revenue, and user engagement.
PubPlus seamlessly aggregates publishers data into one easy-to-manage platform where ad revenue is attributed to the marketing spend which leverages valuable insights in order to maximize growth and profit.
Our mission is to empower publishers by providing them with insights most publications generally overlook. These insights allow them to make better business decisions and regain control of their full potential audience.
We are a rapidly growing start-up in the heart of Tel Aviv and are constantly looking for new, talented individuals to join our dynamic team.
Job Summary
We are looking for a talented Media Buyer to join us! You will be responsible for the whole process of acquiring readers to the company’s publications, including the development of overall creative, strategy, optimization, and ROI analysis. The environment is fast-paced and teamwork-oriented. You must be super creative, innovative, analytical, independent, an out-of-the-box thinker, and a quick learner.
Responsibilities
- Analysis and optimization of traffic and acquisition tactics in order to maximize revenue opportunities and reach campaign objectives
- Hands-on execution and management of content marketing campaigns across multiple channels
- Collecting data from multiple sources and combining them into one full coherent analysis
- Monitor the company’s main KPIs on a daily basis
- Play a significant role in decision-making processes and proactively push for new insights based on analytical research
- Research and identify new industry trends
Requirements
- At least one year experience of media buying on large scale
- Number oriented with analytical skills, comfortable with large sets of data and numbers
- Excellent interpersonal skills
- Ability to work independently and in a team environment
- Follow the latest web trends with interest
- Fluent English – verbal and written.
Advantages
- Knowledge in web analytics tools
- Knowledge in the ad-tech industry
